Business Research

Tailored Research For Precise Insights

Data is abundant. Extracting knowledge out of it, is always a task. To identify, relate, analyze, and conclude with robust insights has been a challenge.

INJ is capable of delivering urgent data requirements through due diligence procedures in market research. So, timeline is never a challenge to the clients.

Customized research makes it flexible for the clients to “pick-and-choose” what they want.

At INJ, we ensure that the data we leverage is sequentially analyzed and audited so we can vouch on our knowledge delivery. This helps clients make astute decisions and identify bottlenecks.

Maximizing Your Business Potential

Quick desk research with 24*7 support help clients round the clock with their needs.

Robust insights that are extracted through rigorous data extraction procedures

Helps in ESG tracking, Competitive intelligence, Brand Identity/penetration, and market sizing.

Choose Us With Confidence

Business Research helps drawing quick insights when there are short timelines, and the client needs actionable data at one go.

Data to decisions

Quick turnarounds from the team

Custom research – the client and pick and choose what they want

Pay only for the data services availed.

Hear From Our Client

Overall, we are very happy with the final survey data! INJ was very pleasant to work with, and you all were very responsive and quick to let us know if there were any changes to the plans we discussed. We appreciated all of the updates and communication very much.
Senior Analyst
Data Consulting and brand analyst company

Case Studies

Brand Identity Transformation

Assist the client form a new group identity, architecture and positioning to represent itself across a more diverse cultural and business landscape.

Healthcare Insurance

A leading health insurance client sought our help to refine and manage their BX tracking program & to understand brand perceptions.

Our Process

Services

01.

ESG Tracking

We provide ESG tracking with adherence to various frameworks such as UN PRI and GRI. We systematically evaluate the areas of concerns and better understand the fields of improvement. 

02.

Market Sizing (GTM)

For you to make influential and effective decisions, market sizing answers critical questions such as the potential of the product/service, whether it is a profitable niche, is the market escalating or depleting etc.

03.

Competitive Intelligence

We pride ourselves in assessing strategic and tactical elements, all the while making a deep sense of a competitor’s capabilities, perceptions, effectiveness of current operations as well as long term market prospects.

04.

Solution Design

Your businesses’ needs to make informed and insightful decisions has never been this easy. From research designing to creating questionnaires, to collecting data, we’ll tell you how to approach it!

05.

Brand Penetration & Perception

Customer use, experience, and word-of-mouth recommendation all contribute to brand perception, both on social media and in person. We extract legitimate views from consumers so you can measure your brand’s uniqueness.

05.

FTE Model

INJ provides Full-Time Equivalent (FTE) professionals with significant market research experience and a systematic approach to fields of research. Our FTEs assist with add-on MR services such as programming, secondary etc. 

 

Frequently Asked Questions

Primary Research

  • Expert Insights – Qualitative Research (link to the respective service page)
  • Quantitative Research (link to the respective service page)

Secondary Research

  • Business Research (link to the respective service page)

INJ is a one-stop-shop providing end-to-end market research services. We undertake innovative data collection/mining services leveraging different methodologies.

INJ has an expert database to exceptionally target any B2B audience across the globe from a range of industries. It makes it easier for the clients to make INJ their go-to partner for Niche and hard to reach audiences.

B2C – INJ’s capabilities are limitless when it comes to this audience. This audience is segregated across demographics like HHI, Age, Gender, Occupation, Ethnicity, Geography, etc. This makes it effective for INJ to execute product/brand centric engagements.

We use a range of methodologies to cater to the unique needs of our clients. Some of the most commonly used methodologies include Surveys (CATI/CAWI), Focus groups, In-depth Interviews, Secondary Research and Data Analytics. (Please include a link to direct to our services page for further details)

Though we cover the globe; however, the Go-to markets of most of our research engagements are North America (US, & Canada),  Europe (UK, France, Germany, Spain, Italy, Nordics, and Benelux), LATAM (Mexico, Columbia, Brazil, Chile, and Argentina), Middle East (UAE & Saudi Arabia), Asia Pacific (India, Singapore, Thailand, Philippines, Vietnam, Malaysia, and Indonesia), and Oceania (Australia & New Zealand).

In addition, we have a limited but robust presence across China, Japan, Hong Kong, Russia, Taiwan, and South Korea. 

INJ Partners is committed and driven to provide top notch data quality and consistency to our clients by eliminating undesired survey behaviors. In order to achieve the same, we follow numerous measures and procedures including –
• Quality checks at different survey intervals
• Timing Metrics to avoid sending consistent speeders to surveys
• Providing break points to improve respondent experience
• Survey Logics
• Open-End responses
• Automated Syntaxes
By utilizing the above mentioned techniques, we ensure bad or redundant respondents are not allowed to hamper the data quality by blacklisting them permanently from our survey platform after three strikes. All such instances are subjected to manual review and where these checks do not meet our required standards, the respondent’s account is flagged and a notification sent to them to advise that they have not met the required standard for this survey. They are also reminded of the importance of being diligent and following instructions to provide the best quality of considered response at all times.

INJ has a dedicated Privacy and Compliance team (Link to our Privacy Policy Page), which focuses on INJ’s compliance with key data protection laws and regulations that apply in the various jurisdictions in which we operate. INJ addresses data protection laws and regulations through the use of data privacy agreements with our partners and updates to our policies and procedures to ensure INJ is establishing the appropriate controls to encourage the best privacy practices throughout the company. 

We are committed to handling personal information and data with integrity and care.

Quick TATs on projects is INJs forte. INJs Express Expert Interviews is a service line that enables INJ to deliver Experts in 24-48 hours.

That’s just in terms of data collection. With INJs round the clock Project management support, the clients never wait for response. The teams are strategically placed in the client’s timezone to cater to their needs.

Our pricing structure is based on the universe availability and the IR of the targeted audience. We quote on a project-to-project basis in order to meet bespoke requirements.

Our clients only pay for the services they take, the experts they speak to, and the projects they commit to us. Transparent pricing structure makes it very easy for the clients to choose what they want and pay how they like.

Contact

Get In Touch

We believe that collaboration is the key to success. For which we invite you to get in touch with us and achieve your goals.